Bachelor of Business Administration Program

Manning Alumnus, Class of '15
Manning Alumnus, Class of '15
Alex MacLean, CEO at East Coast Lifestyle
Alex MacLean, CEO at East Coast Lifestyle
The innovative design and delivery of the Manning BBA equips graduates with the knowledge and skills necessary to compete successfully for positions in industry, government, and not-for-profit, or to go on for further study.

The Bachelor of Business Administration (BBA) program at Fred C. Manning provides students both a comprehensive understanding of business fundamentals and the opportunity to pursue chosen areas of specialization.

Program Overview

Year 1: Foundation

The first year of the BBA consists of introductory level courses in a broad range of areas, including economics, statistics, communications, math, accounting, and business. These courses provides students with the tools and background knowledge to progress to CORE.

Year 2: CORE

The CORE is a rigorous, focused year of study where students register with a common class cohort in eight required business courses, representing the major functional disciplines. CORE provides students with a broad understanding of the financial, marketing, operational and human realities of business.

Years 3 & 4: Interest Driven Learning

In the third and fourth years, students complete the required portion of the program, and choose business and non-business electives according to their areas of interest. Students may choose to major in: 1) Accounting, 2) Business Technology Management, 3) Employment Relations, 4) Entrepreneurship and Innovation, 5) Finance or 6) Marketing. (Majors are also available in non-business areas: English, French, German and Spanish.)

Program Requirements

Required business courses for all BBA majors
45 Hours
  • BUSI 1013 Financial Accounting 1
  • BUSI 1703 Introduction to Business
  • BUSI 2803 Business Technology Management
  • BUSI 2013 Management Accounting
  • BUSI 2223 Fundamentals of Finance 1
  • BUSI 2233 Fundamentals of Finance 2
  • BUSI 2423 Marketing Principles
  • BUSI 2433 Marketing Strategy
  • BUSI 2513 Operations Management
  • BUSI 2733 Organizational Behaviour 1
  • BUSI 2743 Organizational Theory
  • BUSI 3063 Business Analytics Modelling
  • BUSI 3613 Business Law
  • BUSI 4953 Busi & Corporate Strategy
  • BUSI 4963 Strategic Issues in Busi
Required non-business courses for all BBA majors
15 Hours
  • ECON 1013 Microeconomic Principles
  • ECON 1023 Intro to the Study of Macroeconomics
  • ECON 2613 Empirical Analysis in Econ & Busi
  • COMM 1213 Communication 1
  • MATH 1613 Gen Linear Algebra Calc:Busi/Econ

NOTE: MATH 1013 may be taken instead of MATH 1613

Business electives
15 Hours

Students select 15 hours of business electives

Non-business electives
30 Hours

Students select 30 hours of non-business electives

University electives (business or non-business courses)
15 Hours

Typical Four-Year BBA Program

Year 1
30 Hours
  • BUSI 1013 Financial Accounting 1
  • BUSI 1703 Introduction to Business
  • COMM 1213 Communication 1
  • MATH 1613 Gen Linear Algebra Calc:Busi/Econ
  • ECON 1013 Microeconomic Principles
  • ECON 1023 Intro to the Study of Macroeconomics
  • ECON 2613 Empirical Analysis in Econ & Busi

Plus 9 hours of electives

Year 2 (CORE Year)
30 Hours
  • BUSI 2013 Management Accounting
  • BUSI 2223 Fundamentals of Finance 1
  • BUSI 2233 Fundamentals of Finance 2
  • BUSI 2423 Marketing Principles
  • BUSI 2433 Marketing Strategy
  • BUSI 2513 Operations Management
  • BUSI 2733 Organizational Behaviour 1
  • BUSI 2743 Organizational Theory

Plus 6 hours of electives

Year 3
30 Hours
  • BUSI 2803 Business Technology Management
  • BUSI 3063 Business Analytics Modelling
  • BUSI 3613 Business Law

Plus 21 hours of electives

Year 4
30 Hours
  • BUSI 4953 Busi & Corporate Strategy
  • BUSI 4963 Strategic Issues in Busi

Plus 24 hours of electives