Alex MacLean (’15), CEO at East Coast Lifestyle

Bachelor of Business Administration Program Structure

The Bachelor of Business Administration (BBA) program at Fred C. Manning provides students both a comprehensive understanding of business fundamentals and the opportunity to pursue chosen areas of specialization. We believe that the combined design and delivery of the BBA is innovative and unique, and equips graduates with the knowledge and skills necessary to compete successfully for positions in industry, government, and not-for-profit, or to go on for further study.

There are three stages in the BBA program: 1) Foundation, 2) Core, and 3) Interest-Driven Concentration:

Jama Kodey (’08), Assistant Controller at AECOM (Oil & Gas Division)
Year 1: Foundation
The first year of the BBA consists of introductory level courses in a broad range of areas, including economics, statistics, communications, math, accounting, and business. These courses provides students with the tools and background knowledge to progress to CORE.
Year 2: Core
The CORE is a rigorous, focused year of study where students register with a common class cohort in nine required business courses, representing the major functional disciplines. CORE provides students with a broad understanding of the financial, marketing, operational and human realities of business.
Years 3 & 4: Interest-Driven Concentration
In the third and fourth years, students complete the required portion of the program, and choose business and non-business electives according to their areas of interest. Students may choose to major in: 1) Accounting, 2) Business Technology Management, 3) Employment Relations, 4) Entrepreneurship and Innovation, 5) Finance or 6) Marketing. (Majors are also available in non-business areas: English, French, German and Spanish.)